Publishing a book may be a rewarding process, but there are several setbacks that publishers may face. Eight successful independent publishers share about difficulties they face during the publishing process, as well as their solutions to these challenges. What's in this article?Administrative Difficulties leads to a Large WorkloadCheryl Robson, Founder of Aurora Metro Books, states that publishers may be burdened with administrative challenges, such as:
Large Workload These administrative difficulties may be worsened by a publisher’s large workload. Small, independent publishers, which may not have the resources to process multiple titles, may find themselves overworked and exhausted. Kate Gale, Managing Editor of Red Hen Press, states that publishers “experience the constant challenge of working in an industry where there is no end to the workload.” Similarly, Gerardeen Santiago, Partner of Aionios Books, explains that “editing a full-length novel is a lot like running a marathon. It requires a great deal of focus, dedication, and skill to do the job well. An editor usually can only focus on one book at a time.” Johanna Ingalls, Managing Editor/Director of Foreign Rights of Akashic Books, agrees that “finding time to evaluate the numerous submissions [its editorial team] receives” is a pressing challenge. Solution: Create a Selective Publication List Gerardeen (Aionios Books) suggests that focusing on a selective publication list allows them to overcome this challenge. “(We aim to) foster close working relationships with our authors, and to focus on publishing only one to three books per year. This way, we are able to dedicate our resources on one book at a time, one author at a time.” Gerardeen explains. Keeping Up with Market Demand |
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